Problem
Display banner production is a file explosion problem
Google Display production is where repetitive manual resizing becomes painfully obvious. A single campaign can require a long list of standard banner dimensions with very different aspect ratios.
Smart Resize gives teams a way to adapt one campaign master into the display sizes they actually need, while keeping PSD outputs editable for quick revisions.
- Rectangle, leaderboard, and skyscraper units all need manual re-layout.
- Display batches are tedious to QA because every file was rebuilt separately.
- Copy or pricing changes hit every banner size at once, multiplying the workload.